First Car Rental enters East African market with Tanzania branch

First Car Rental is excited to announce that it has expanded its African operations by opening three new business units in Tanzania’s largest city, Dar es Salaam, as well as an operational presence in Arusha, the Mwanza Region and Zanzibar.

The new business unit forms part of First Car Rental’s car hire partnership with Moustafa H. Khataw, the CEO of Uniglobe Skylink Travel, previously a network partner to Avis and now the brand new but still the market leader: First Car Rental Tanzania.

Says Khataw, “We are witnessing an increase in flight frequency, new airlines and more hotels opening up in many parts of the country, which is a good indicator of economic growth, therefore it makes sense to partner with a well-managed and growing car rental enterprise such as First Car Rental.

“Their systems expertise and functionality and operational efficiencies are better suited to our fast-paced and growing industry.

“Their managing team are all decision-makers within their departments so there is no lag. It is fantastic and I look forward to a long beneficial relationship.”

First Car Rental Tanzania has a good selection of 4×4 vehicles, which are popular in the country, plus a handful of budget and passenger vans. They also offer full range of car hire services, including short and long-term car rental, direct transfers, and chauffeur drive packages.

One of the new Tanzania business units is located within the five-star Hyatt Regency Hotel building in the heart of Dar es Salaam with superb views of the city’s harbour and Indian Ocean. There is also a branch presence at Dar es Salaam’s Julius Nyerere International Airport ensuring visitors to Tanzania have easy access to First Car Rental.

The latest expansion into Africa adds to First Car Rental’s existing business units, namely Mauritius, Malta and Turkey.

Bruce Barritt, Managing Director at First Car Rental, comments – “We are very excited to be adding a First Car Rental business unit in Tanzania, which is a growing East African country in the African Great Lakes region. This addition to our international family is a much needed expansion based on demand from South Africa to Tanzania and vice versa.”

Says Melissa Storey, Executive Head: Strategy, Development & Marketing at First Car Rental, “First Car Rental will provide First Car Rental Tanzania with various system tools within the next few months, allowing our customers a seamless process irrespective of international borders. It has been a pleasure setting up the unit and working alongside Mr Khataw and his team who are market leaders within the Tanzanian travel-industry. I believe that their move from a red: “we try harder” to a passionate purple: “first in car hire, first in service” will be a great one.”

To find out more about First Car Rental Tanzania and to hire a car today, visit the website at www.firstcarrental.co.tz, email info@firstcarrental.co.tz or phone +255 756 885 588.

Author: Staff Reporter

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