Emirates billboard wins international award

Emirates’ living billboard – The vertical growth wall – located in Kloof Street, Cape Town, has been chosen as one of the best outdoor advertising campaigns in the world. The billboard scooped the Silver Award at the 2012 OBIE Awards held this month in Miami, USA.

The living, breathing and growing billboard is made up of carefully selected and placed contrasting vegetation representing Emirates’ growing global network of over 120 destinations.

Author: Muzi Mohale

Hi there, am your host and I blog about the tourism industry in South Africa. You're also welcome to contribute your expert content on matters affecting the industry. You can reach me on muzi[at]tourismedition.com

Share This Post On

Leave a Reply